DECA mission statement is “to prepares
emerging leaders and entrepreneurs for careers in marketing, finance,
hospitality and management in high schools and colleges around the globe.”
The statement emphasizes the bridging role that DECA plays in specific careers.
It has the following parts:
- Improving lives
- Improving communities
In the first component, DECA shows that it
positively influences the lives of individuals by equipping them with 21st Century skills. In fact, the
organization states that approximately 92% of its members are proof of its
ability to effectively impart technical knowhow in businesses and problem-solving.
Such individuals eventually become irreplaceable members of society due to
their effective leadership. In this way, they make a difference in their
Of the different 501 non-profit career and technical student institutions in America, DECA has differentiated itself in the way it conducts its business. For over half a century, the mission and vision statements of this organization have seen it grow and expand into other regions such as Mexico, Spain, Germany, China and Canada, giving it a global look. The impact of the corporate tools in its success is simply undebatable.
The corporate vision statement, for instance, guides a company towards a specified future, something that DECA appears focused on as it strives to be a leader in education and training. On the other hand, a corporate mission statement provides the strategic mechanisms that increase the probability of a firm advancing towards its vision. DECA zeroes on key areas crucial in transforming individuals into impactful professionals. The firm also uses its core values to create an environment that contributes towards the achievement of its vision.
DECA has not published an official vision
statement. The growth path of the organization, however, remains clear through
its activities. There is no doubt that it strives to establish itself as a
leader in this industry considering its achievements and ambitions.
Statistics show that DECA has been
influential in the lives of over 10
million individuals including business professionals, educators, and
scholars. The brand also remains committed to fulfilling its principle of being
a change initiator in the future generations and world.
DECA core values include “integrity,
competence, teamwork, and innovation.” To achieve such a high brand status
as the one recorded by DECA, an organization must have an equally strong
internal culture. These are essentially the standards that make DECA a unique
entity from its competitors.
DECA Mission Statement History
DECA mission statement remains unchanged through 2020 and 2021
- DECA – About.
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