Grubhub Mission and Vision Statement Analysis

Grubhub is a popular online and mobile food ordering and delivery platform in the United States. It was founded in 2004 and allows customers to order food from local restaurants for delivery or pickup. Grubhub also offers a range of features such as real-time order tracking, restaurant reviews, and special offers for users. The company has partnered with over 300,000 restaurants in more than 4,000 cities across the United States.

Grubhub Mission Statement

Grubhub’s mission statement sounds like this: “We champion restaurants from coast to coast. Restaurants sit at the heart of communities. It’s our mission to strengthen their roots, deepen their connections, and increase the positive impact they have on people and society.”

Grubhub’s mission statement highlights its commitment to supporting restaurants and their communities. By “championing” restaurants, Grubhub aims to help these businesses thrive and succeed by increasing their visibility, providing them with technological tools to streamline their operations, and connecting them with new customers. 

Additionally, by strengthening the roots of restaurants, Grubhub seeks to create deeper connections between these businesses and the communities they serve, fostering a positive impact on society. 

Overall, Grubhub’s mission statement reflects its dedication to serving both restaurants and consumers while building stronger communities.

Grubhub Vision Statement

As stated on their website, Grubhub vision statement should be as follows: “We help restaurants grow their businesses and experiment with new concepts. We provide drivers with flexible opportunities to work and earn. Together with our restaurants and drivers, we give diners more options to take out, whether it’s their go-to meal from their favorite local restaurant or craving to discover something new.”

Grubhub stated vision statement focuses on the company’s commitment to supporting the growth and success of its restaurant partners and drivers while also providing customers with a wide range of dining options. By helping restaurants grow their businesses and experiment with new concepts, Grubhub seeks to foster innovation and creativity in the food industry. Additionally, by providing drivers with flexible opportunities to work and earn, Grubhub aims to support the economic well-being of its driver community.

Ultimately, Grubhub’s vision statement reflects its belief in the power of collaboration and partnership, as it seeks to work together with its restaurant partners and drivers to provide customers with the best possible dining experiences. This involves offering a diverse range of dining options, from familiar favorites to new and innovative concepts, while also supporting the success of the food industry as a whole.

Grubhub Core Values

Grubhub’s core values are: “customer first, ownership, diversity & inclusion, innovation, and action.” Let’s take a look at what all these mean!

  • Obsess over the Customer: Grubhub puts the needs of its customers first, striving to provide the best possible experience for every order and every interaction.
  • Own It: Grubhub takes ownership of its actions and decisions, holding itself accountable for delivering results and achieving its goals.
  • Every Grubhubber Matters: Grubhub recognizes the importance of every member of its team, valuing diversity, inclusion, and collaboration in everything it does.
  • Winning Together: Grubhub understands that success comes from working together, leveraging the strengths of its team and its partners to achieve shared goals.
  • Highly Entrepreneurial: Grubhub embraces innovation, experimentation, and risk-taking, recognizing that these are essential elements of its continued growth and success.
  • Bias for Action: Grubhub prioritizes action and results over analysis and bureaucracy, moving quickly and decisively to seize opportunities and solve problems.

Overall, these core values reflect Grubhub’s commitment to putting customers first, building a strong and inclusive team, and driving innovation and growth in the food delivery industry.

Grubhub Mission Statement History

Here is a mission statement history of Grubhub with grouping outlines by year from new to old:

  • 2021-Present

“We champion restaurants from coast to coast. Restaurants sit at the heart of communities. It’s our mission to strengthen their roots, deepen their connections, and increase the positive impact they have on people and society.”

This mission statement reflects Grubhub’s commitment to supporting restaurants and their communities and highlights the company’s belief in the importance of building strong, positive relationships between businesses and their customers.

  • 2004-2020

“Grubhub’s mission is to make takeout better. We serve as a bridge between diners and restaurants, enabling customers to order food from local restaurants and have it delivered directly to their doorstep.”

This earlier mission statement reflects Grubhub’s original goal of providing a convenient and efficient way for customers to order food from their favorite restaurants. The company’s focus was primarily on improving the takeout experience rather than on supporting restaurants and their communities more broadly.

The Final Take

Grubhub is a leading online and mobile food ordering and delivery platform in the United States, with a mission to provide a seamless and convenient experience for both customers and restaurants. The company has evolved over the years, from its initial focus on improving the takeout experience to its current commitment to supporting the growth and success of restaurants and their communities. Grubhub’s core values, including customer obsession, teamwork, and innovation, reflect its dedication to delivering the best possible experience for all stakeholders. As the food delivery industry continues to evolve, Grubhub’s focus on collaboration and partnership will likely remain a key element of its success.

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