Northwestern Mutual Mission, Vision & Values

Northwestern Mutual Mission Statement

As achieving financial security becomes more complex for people, a few simple truths are becoming even more powerful. Relationships are built on trust. Our lives and businesses matter. And we’re much stronger together than we are apart. These beliefs launched our company 160 years ago. Today they’re hardwired into our DNA and are just some of the reasons why people turn to Northwestern Mutual to help secure their financial lives. Why are we so passionate about helping people achieve financial security? To start with, it’s not about profits. As a mutual company, we don’t have stockholders. It’s because we love building brighter futures for our more than four million client, financial representatives, employees and communities. We do it unlike anybody else. We believe in doing what’s right. This is evident in the way we do business, in how we work with clients, in the values we hold and in the way we’re working together to strengthen local communities.

Northwestern Mutual Vision Statement

We aim to be the pre-eminent financial security firm by consistently focusing on one ambition: to have a meaningful impact on our financial professionals and staff, our clients and our communities that will create a legacy for future generations.

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Northwestern Mutual Mission Statement History

Northwestern Mutual mission statement remains unchanged through 2020 and 2021

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