TED is a nonprofit organization that started in 1984. The idea of TED i.e. Technology, Entertainment, and Design was inspired by Richard Saul Wurman, and Harry Mark’s then reintroduced it. The idea finally started to get shape in the 1990s, when the TED conference became an annual event. Today, after almost three decades, the company covers almost every single market, starting from science to business and more. Its mission is to change the community through the exchange of revolutionary ideas and how people with different ethnicity and culture view the world. It holds events and conferences so that people can come out of their comfort zones and speak about everything they believe in.
TED Mission Statement Analysis
TED mission statement says, “Spread Ideas”- We believe passionately in the power of ideas to change attitudes, lives, and ultimately, the world. On Ted.com, we are building a clearinghouse of free knowledge from the world’s most inspired thinkers- and a community of curious souls to engage with ideas and each other, both online and at TED and TEDx events around the world, all year long”
According to this statement, TED’s purpose is to bring all the motivational speakers together and establish a community that is the epitome of harmony, positive attitude, and curiosity.
From its mission statement, the following messages can be deciphered easily.
- Power of ideas: TED foundation believes in fostering the spread of great ideas. It provides a grand platform for thinkers, visionaries, and teachers to allow people worldwide to develop a better understanding of important world-related issues and work towards a better future. TED strongly believes in the power of great ideas and how they can bring about a positive change.
- Social engagement: TED wants to increase social engagement between different communities worldwide by creating the same platform for everyone.
- Value for curiosity: The company wishes to value the curious minds and encourage them to come out and speak what they think and believe.
- Spreading knowledge: Its main aim is to spread knowledge about everything to debunk myths and give everyone a reality check about the world.
TED Vision Statement
There is no explicit TED vision statement mentioned on the TED website. However, TED has reiterated its global vision of ideas worth sharing in many places. They envision bringing the community together and inspiring everyone. The website also mentions, “Our agenda is to make great ideas accessible and spark conversation.” TED believes in creating ‘a global community’ where people from various cultures and disciplines are welcomed.
Their vision is to establish a world where everyone will receive equal opportunities. This is actually possible by organizing TEDx events and conferences.
TED core values
TED wants to let more and more people know about the inspiring stories of people from all around the world. All the events that TED organizes have one goal, i.e. “How can we best spread great ideas?”.
TED wants every single person in the world to have a deeper understanding of how the world is, different cultures and thoughts, ideas, and more.
From TED mission and vision, it’s evident how the company values the ideas and thoughts of different individuals, regardless of their ethnicity, race, culture, and religion. Perhaps that’s why TED has changed people’s thinking and mindset and inspires so many minds of all ages.
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TED Mission Statement History
TED mission statement remains unchanged through 2020 and 2021