What Is Instacart, And Who Owns It?

What Is Instacart, And Who Owns It

If you’re looking for a convenient way to do your grocery shopping, Instacart might be just what you need.

You`ll take a closer look at what Instacart is, the kind of service it provides, how customers can pay for their purchases, who owns the company, and when it was founded.

What Is Instacart?

Instacart is an online grocery delivery service that allows users to shop for groceries from over 300,000 products in more than 25,000 stores. Customers can order items through the Instacart website and app 

Instacart is available in most major cities across the United States and Canada, as well as some international locations.

What Kind of Service Does Instacart Provide?

Instacart is an online grocery delivery and pick-up service that allows customers to order groceries and other household essentials from their favorite local stores and have them delivered to their doorstep or ready for pick-up. 

The company partners with a variety of retailers, including grocery stores, drugstores, and pet stores, to offer customers a wide selection of products. Customers can order through the Instacart app or website and have their items delivered in as little as an hour or at a scheduled time. 

Instacart also offers a membership service called Instacart Express, which provides free delivery for orders over a certain amount and other perks for a monthly or annual fee.

How Can the Customers Pay For the Purchase?

Instacart offers multiple payment options for customers to pay for their purchases. Here are the different payment methods available:

  • Credit or Debit Cards: Customers can pay for their orders using a Visa, Mastercard, American Express, or Discover credit or debit card.
  • Apple Pay: Customers with Apple devices can use Apple Pay to make payments.
  • Google Pay: Customers with Android devices can use Google Pay to make payments.
  • EBT and SNAP: Customers who are eligible for EBT and SNAP benefits can use their EBT card to pay for eligible items in select states.
  • Instacart Gift Cards: Customers can purchase and redeem Instacart gift cards as a payment method.

Customers can choose their preferred payment method when placing an order, and the payment information will be securely saved for future purchases.

Who Owns Instacart?

Instacart is a privately held company, with founder Apoorva Mehta currently listed as the CEO. Instacart has raised more than $2 billion in venture capital funding since 2012. 

Major investors include Kleiner Perkins, Sequoia Capital, Andreessen Horowitz, GV (formerly Google Ventures), Initialized Capital, Coatue Management, and Thrive Capital.

When Was Instacart Founded?

Instacart was founded in San Francisco, California, in 2012. The company officially launched its grocery delivery service in August of that year and has since expanded to serve customers in over 5,500 cities across the United States and Canada. 

Instacart now employs more than 40,000 full-service shoppers and delivers from more than 25,000 retailers.


To sum up, if you’re looking for a convenient and flexible way to shop for groceries, Instacart is a top-notch online grocery delivery and pick-up service. With over 25,000 stores available, you can find everything you need in one place. 

Plus, the payment options are varied and secure, so you can choose the method that suits you best. 

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