Ann Taylor mission statement is “to inspire and connect with our clients to put their best selves
forward every day.” This statement by Ann Taylor reveals how important it
is for this company to constantly be ahead of the needs of its customers. The
statement has the following features:
- Improving lives
- Exceeding expectations
The foundation of Ann Taylor is built on its ability to put
a smile on the faces of women through its out-of-this-world fashions. The
organization gives them a reason to not only stay confident but also focused on
developing their personality. In addition, the second component shows that
there is more to Ann Taylor. The awareness of women fashion needs despite the
fast-changing times is something that has distinguished this company as a
The mission and vision statements by Ann Taylor reflects the commitment that this company has when it comes to offering women the best experiences within the fashion industry. For decades, Ann. Inc. has proven its uniqueness in how it efficiently satisfies both its mission and vision statements with its products and services. Ideally, a corporate vision statement marks the future of a company while a corporate mission statement identifies the actions or strategies to achieve the vision.
In this case of Ann Taylor, the vision statement talks about the developmental trends of the company. On the other hand, the mission statement underscores the impact it has on the confidence of its customers. The ability of Ann Taylor to constantly stay at the top is also partly due to the difference that its core values make when it comes to the achievement of its mission and vision statements.
Ann Taylor is yet to officially publish its vision
statement. Despite its absence, Ann Taylor is set to establish itself as the
to-go-for corporation when it comes to women fashion and related products.
For over half a century, this company has demonstrated how
passionate it is towards women’s issues. In fact, its reach goes beyond fashion
to include their empowerment. For instance, it has a pledge of raising up to $250 million by 2025
for this purpose only.
Ann Tailor core values comprise “strength, fashion, style, and passion.” The progress this company
records today due to these values is a definite testament of how dynamic it is
in caring about women. The company has set itself up to reflect the needs of
women across the globe in a stylistic way.
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