PetSmart mission statement is “we
believe pets make us better people. That’s why we create more moments for
people to be inspired by pets.” The company acknowledges the role of pets
in peoples lives. As a result, its mission statement contributes to:
Improvement of lives
Exceeding expectations
Pet care and products are the primary
approaches that PetSmart uses to not only improve the lives of the pets, but
also those of their owners. The rise of this company made it technically easy
to own and live with different types of pets in the U.S and Canada due to the wide range of services the company
offers. Some of these include grooming and veterinary care. Over time, PetSmart
has expanded and incorporated much more fun-filled activities such as training
of pets and organizing doggie day camps for crate memories for its clients.
PetSmart is one of the few retail chain enterprises in Canada and the U.S. specializing in pet care and pet products. The 1986 founded company has gained recognition as the leading pets-oriented entity, with its mission and vision statement making its primary duty and ambitions known. The use of these corporate tools to guide the establishment has seen it rise as a top brand in the pet care industry.
The corporate vision statement specifically zeroes on creating the best relationships between pets and their caregivers. Similarly, the mission statement recognizes the inseparable bond between pets and people, and that is why the company does everything to create memorable moments. The support that PetSmart gets from its core values positions it even more strategically in the market as they improve the image of the company.
Vision
Statement
PetSmart vision statement is “every day
with every connection, PetSmart’s passionate associates help bring pet parents
closer to their pets so they can live more fulfilled lives.” Maximizing
experiences is surely a priority for this company. That is why this statement
zeros on the following parts.
Creating lasting
connections
Promote more fulfilled
lives
The adoption program is one of the many
ways through which PetSmart stimulates
and maintains lasting connections between pets and pet parents. The company
indicates that it has, in fact, creates over 8.5 million such connections by finding
an equal number of pets homes. All these are adoptable pets that light up the
lives of individuals improving their quality of life.
Core
Values
PetSmart main core value is “caring.”
This is the foundation of the organization. The company demonstrates this
virtue in how it treats both its customers and pets. Today, it is famed to have
the best culture in the industry.
References
Chai,
D. S., Hwang, S. J., & Joo, B. K. (2017). Transformational leadership and
organizational commitment in teams: The mediating roles of shared vision and
team-goal commitment. Performance Improvement Quarterly, 30(2),
137-158.
Dumitraşcu,
M., & Feleagă, L. (2019). Mission, Vision, and Values of Organizations, the
Catalysts of Corporate Social Responsibility. Audit financiar, 17(1).
Hofstrand,
D. (2016). Vision and Mission Statements–a Roadmap of Where You Want to Go and
How to Get There. Ag Decision Maker.
Kreutzer,
R. T. (2019). Vision, Mission and Goals. In Toolbox for Marketing and
Management (pp. 33-48). Springer, Cham.
Li,
S. T. T., Frohna, J. G., & Bostwick, S. B. (2017). Using your personal
mission statement to INSPIRE and achieve success. Academic pediatrics, 17(2),
107-109.
